Every person is scared of what the future looks like with AI.

"Will I have value?"
"Will my industry still need me?"
"Will I be able to keep up with the changes in technology?"
​

I read a book last week that may be the most important book of our age.

It's called "Return to Real" by Ryan Levesque. (New York Times Bestselling author of Ask)

We all are so sick of,

• Fake gurus
• Fake news
• Fake claims
• Fake testimonials
• Fake reviews
• Artificial food
• Artificial content
• Artificial relationships
• Artificial people!

Ryan's premise is that mankind is starving for true human connection, for REAL.

And that this precise time in history is unique because of that and it opens up HUGE opportunities as businesses and in our case authors with businesses.

He has his Kindle book on sale for $0.99!

Grab a copy NOW before the price goes up.

This is interesting for us as authors to observe.

Here is a big name author not afraid to discount his book to get readers, reviews, and reputation out there in a new category.

His book exactly follows the 80/20 rule I've been discussing about how to define a new category.

The first 20% is laying out the problem and the new solution.

The back half 80% is how to implement the new solution.

The book is a masterpiece. It shows us as business and how to authors the way a master storyteller writes a book that tells people how to do something, but first gets them emotionally invested.

Buy the book to learn from it, buy it to change your life, buy it to support a big name author leaving a publisher to go self published.

You won't regret the $1!

I have nothing to gain from you purchasing, I'm not an affiliate.

I respect Ryan and his message and have had the honor to talk with him via Zoom. The fact he took time to talk with me speaks volumes that he practices what he preaches in this book.

Then implement it in your life and business.